AT&T Does it again !
AT&T acquired Interwise for $121 Million. ATT is adding technology companies to its stack to provide a an end-to-end, what I call," service" and "experience" management.
AT&T had and has fat pipes connecting the globe, the businesses used to use and provide the applications, now AT&T is directly getting in to the end points by acquiring the niche and domain players. This is, what I call, "Go to Market Directly", a strategic move to grow inorganically.
Adobe's move into enabling Flash-based Web conferencing, Microsoft's upcoming Office Communications Server, and Cisco's WebEx are strong indicators of where the world is headed, but AT&T could potentially outdo all three if it can leverage its existing customer base.
Do I need to say more, AT&T had the customer base now they want to do a winning "300" feat, and I strongly think the company is headed in the right direction.
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